To protect the health of pets and integrity of our industry, and promote freedom of choice: SHOP OR ADOPT.


With pressure increasing on the pet retailing industry, a team of pet store owners came together with hopes of reaching one common goal: to save their businesses. Store owners created P.U.P.P.I. (People United to Promote Pet Integrity), a coalition of pet store owners and other members of the Pet Retailing Industry. Our founding members have laid the foundation for future members, set goals for the organization, and have created one unified voice for members of our industry – which has already begun to tell the story of brick & mortar stores to our elected officials.


GOVERNMENT RELATIONS: PUPPI members are actively speaking and meeting with elected officials at all levels of government. This is the best way to engage our lawmakers into understanding the unintended consequences that their bills would have on our industry, animal welfare and local and state economies.

PUBLIC RELATIONS: PUPPI works to speak to the media with a unified voice, in order to combat the misinformation spread by activists and tell the true story of our business and animals.